Monday, 21 September 2009

Website Brief

Louisa and I have named our charity 'Babies In Need', based around 'Children In Need'. We will use colourful layouts, with multicoloured page links, and rollovers, also a multicoloured title and a bold 'donate' button that attracts people who visit the website.

Looking at the website for 'Children In Need' we noticed that they have the same 3 column layout on every page, so we used that idea to make our website look more professional. They also used the background, different coloured polkerdots to look more inviting to children, their colour scheme is based around these colours which we have also used for our colour design.
We will photograph Louisa's baby sister with her parents permission, at different ages to make her look like different children. We will use lots of photos on every page to attract an audience and represent the children which the charity is helping. This will be a persuasive technique to communicate to the audience that 'babies in need' is making a real difference in their lives.


Functionally, our website will be easy to navigate with carefully labeled hyperlinks, such as the donate button shown below, which links to the contacting page giving ways of donating easily, also the details.



Louisa and I designed this using Photoshop and made it so it would stand out and attract people to the donate button. A bold font in capital letters draw in visitors to our charity and make them donate to us.
We will have 4 pictures of babies on the right hand side who we've helped thanks to our charity. The title is very bright and bold too. And the 'please donate' button is very bold to try to persuade people to donate. The pages on the left have all been colour coded to the colours in the title. We chose to have all different colours as this to us suggests babies and shows a happy atmosphere that we wanted to portray with the website. We chose to have all text in plain light grey boxes as its a simple and easy design. simple designs without harsh outlines can make the big difference to our website, we learnt this second time round after creating our preliminary website that didn't look real.

28 comments:

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    ReplyDelete